Equipment

EQUIPMENT

Beauty and Brains

Mizuno’s new Pro Series irons are drop dead gorgeous (of course, they’re Mizunos), but pack their share of technology too.

It’s a Gimme

Whether your favorite golfer’s taste runs to high-tech or high-touch, this holiday season brings plenty of choices.

Up, Up and Away

PXG’s new starter set will help the new golfer get comfortable and confident hitting the ball in the air.

Name Recognition

Sticking with the moniker that bought it so much success is probably a good idea. Selling really good clubs at ...

Future Looks Bright for Blue Tees

A California start-up is using a mix of sales models to disrupt the rangefinder business.  

Inside Job

Titleist and Trackman team to solve an irritating problem.

Light, Loaded and Lavish

Callaway’s new Epic Max Star line-up (driver, fairway-wood, hybrid, iron) might have shed a few grams but the clubs are ...

Sleep Tight

Adams’s Tight Lies first took the fear out of hitting a wood off the fairway back in the mid-1990s, becoming ...

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