Quality, durability and style.
If you watched the Champions Tour’s Toshiba Classic this past weekend, you might have noticed the event’s winner, Fred Couples, was playing some truly stylish golf. Freddie’s game has always been a thing of classic beauty, but he’s definitely added splash to that sweet swing by wearing super stylish shoes that are crafted by ECCO.
Like Couples, ECCO earned its way into the winner’s circle. Among its better performers is the Street EVO One, a hybrid, technologically advanced shoe that keeps men and women supported, grounded and comfortable. It is the next evolution of footwear that sparked the cleat-less movement in golf.
What gives this shoe so much pizzazz, besides its six eye-candy colors? Three words: Quality, durability and style.
Street EVO One features high-grade cow leather or genuine camel leather, both of which have the exclusive ECCO Hydromax tanned-in treatment and a wicking “second skin” lining for proven moisture resistance. That’s vital for Colorado golfers who often face wet weather conditions at higher elevations.
The no-cleat, cushioned, slip-resistant base is equally remarkable. The wear-resistant TPU— thermoplastic polyurethane—is a hard plastic, soft silicon mixture that ECCO molded into 100 traction bars and 800 traction angles.
Additional upgrades include a wider rear construction with a direct injected midsole that incorporates a specialized shank. Altogether, it’s a stable, across-the-foot platform that allows golfers to power through each shot.
As a key point of distinction, ECCO owns its factories and controls the entire shoemaking process—from raw materials to finished footwear. This dovetails with the company’s position as one of the world’s largest producers of luxury leathers.
If you crave firm, comfortable, lightweight construction that’s stylish and long-lasting, the Street EVO One ($160 suggested retail) is for you. For information call (800) 886-3226 or go online to www.eccousa.com.
Chris Duthie is a contributor to Colorado AvidGolfer, the state’s leading resource for golf and the lifestyle that surrounds it. It publishes eight issues annually and proudly delivers daily content via www.coloradoavidgolfer.com.