Golf Expo ready for year 2 under new leader

2024 Expo will feature new vendors, music and events

With his first Colorado Golf Expo under his belt in 2023, Expo owner Kevin Morton immediately began working to make the 2024 Expo larger and better.

“We’re really expecting a break out year this year,” Morton said in January, one month out from the annual consumer golf show.

Morton is a Pueblo native and trade show veteran who bought the annual event in the fall of 2022 from long-time operators Mark and Lynn Cramer.

“I’ve always loved the Expo and gone to it for many years myself,” he said. “What Mark and Lynn Cramer  did in the past was amazing. My goal is to take what they created and just step it up in a few areas, bring in younger demographics, outside golf entities. (This year) we have a lot more Las Vegas courses, Chambers Bay, the Pacific Northwest.”

He and his four-person team work year round to solicit new vendors and plan new experiences. Then a small army gathers to run the show.

Familiar local favorites are still expected to be there: Lenny’s Golf, Colorado AvidGolfer’s Golf Passport booth. But the lead sponsor this year, the BMW Championship, is going to have a large presence, ramping up its visibility ahead of August’s premier event for the top 50 PGA Tour golfers of the year who will compete for $20 million at Castle Pines Golf Club.

Plus, there will be more music.

“A few things we changed this year, passion items I wanted to add, are a festival area with music,” Morton said.

Live performers will play through all three days, including country singer Kimberly Vaughn.

Also a new 90-foot putt  competition will feature hole hecklers for players seeking to win.

The Expo added 40,000 square feet to its regular 100,000 SF footprint to make room. Some vendors like Pins and Aces and Chuco Golf are expected to have “considerable floor space,” Morton said.

He’s also bringing in Ryan French, a popular golf podcaster and storyteller who presides over the Monday Q Info social media platform, to present.

“It is everything about golf,” Morton said. “We’re a golf community and we just want to be the golf-centric experience. You can bring your kids, your family can see what fun there is and what deals there are. It’s a fun environment. I want people to go have a good time.”

 

What: The 2024 Colorado Golf Expo

When:  Friday, Feb. 16 – 10 a.m. to 6 p.m.

Saturday, Feb. 17 – 9 a.m. to 5 p.m.

Sunday, Feb. 18 – 10 a.m. to 4 p.m.

Where: The Colorado Convention Center, Hall C, 700 14th St, Denver.

ColoradoGolfExpo.Com

 

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Colorado AvidGolfer Magazine is the state’s leading resource for golf and the lifestyle that surrounds it, publishing eight issues annually and proudly delivering daily content via coloradoavidgolfer.com.

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